E-Commerce Diggiskils Exercise#2

1) Create an online E-Commerce store with 5 products using any freely available tools i,e Facebook, Wix.com or Squarespace.com. Attach screenshots and share URL of your store. (4 Marks)

2) How will you market your store using organic (non-paid) techniques? Enlist 5 techniques for organic Facebook and Google marketing of your E-Commerce store. (2 Marks)

3) What are some limitations of methods used for organic marketing of online stores using Facebook/Google? Enlist 5 limitations of Facebook/Google organic advertisement. (2 Marks)

4) Search for Digital (non-physical) products online. Fill column “Example 2 & 3” of the following table using guidelines from column “Example 1”. (2 Marks)

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